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Research Surveys

What surveys are, how to opt in or out, and what happens to your answers

4 min read
Updated 3 months ago
For Members
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Research Surveys

Badminton Clubhouse occasionally invites players to take short research surveys. The surveys come from:

  • Badminton England: to plan national programmes
  • Your county or association: to inform local development plans
  • Your club: to ask what its members want
  • Vetted external researchers: Sport England, Activity Alliance, Women in Sport, Yonex, academic researchers from UK universities

Every survey is opt-in. You only ever see surveys if you've turned participation on, and you can turn it off any time.

Turn surveys on or off

  1. Go to My profile (/me/profile).
  2. Scroll to the Survey participation section.
  3. Toggle the switch.

When the toggle is on, you may be invited to surveys whose audience matches your demographic profile (e.g. a survey for adult women in Wiltshire would reach you if your profile says you're an adult woman in Wiltshire, and not otherwise).

When the toggle is off:

  • You won't receive any new survey invitations.
  • Any survey invitations already waiting for you are cancelled immediately.
  • Your existing responses to past surveys stay in the dataset, they're already anonymous, so we can't pull your individual answers back out.

What a survey looks like

Visit /me/surveys to see anything currently waiting for you. Each survey shows up as a card with the title, the commissioner, the number of questions, and a close date. Tap Respond to open it.

Every survey begins with a “who's asking & why” statement so you can decide if you want to participate. The commissioner has to write that statement in plain English before publishing.

Questions can be:

  • Single choice: pick one option
  • Multi choice: pick any number of options
  • Likert (1-5): strongly disagree → strongly agree
  • Short text: a sentence or two (max 280 characters)
  • Numeric: a single number within a range

Required questions are marked with a red asterisk. You can leave optional questions blank.

What happens to your answers

Your answers are anonymous in aggregate. The commissioner sees only:

  • Total response counts
  • Breakdowns by demographic bucket (e.g. age range, region), but only when there are 5 or more responses in that bucket. Below that, the cell is shown as “suppressed”.
  • For free-text questions, only the top 20 most common words, never your individual wording.

The commissioner does not see your name, email, club membership, or any identifying information. Your individual response row exists in the database for as long as the survey is live, but it's never surfaced to a human.

Dismissing a survey you don't want to answer

If a specific survey isn't for you, tap Cancel & don't show again on its card. That dismisses just that survey, your overall consent stays on and you'll still receive future invitations from other commissioners.

To stop all future surveys, turn the toggle off on your profile.

Why we ask

Badminton Clubhouse helps badminton organisations, clubs, county associations, Badminton England, and partners like Sport England, make better decisions about programming, funding, and inclusion. The research data BC collects flows into:

  • Sport England funding bids worth £1-2M to badminton each year
  • Equity programmes for women, disabled players, and underrepresented ethnic groups
  • Club-level decisions about session times, formats, and pricing

If you participate, you're helping shape the sport. Thank you.

Frequently asked questions

Will commissioners pay me? No. All surveys are unpaid research. Some commissioners (e.g. academic studies) may offer an incentive, that'll be stated clearly in the “who's asking & why” section if so.

How often will I see surveys? At most once every 30 days. BC's fatigue rule blocks the same player from being targeted by two surveys within that window.

What if I'm under 18? Junior surveying is currently turned off platform-wide. When (and if) it launches, it will run under additional safeguards including parental consent.

Where do I see results? The aggregated results are visible to the commissioner who ran the survey. Some commissioners (e.g. Badminton England) may publish summaries on their own websites. You'll never see your own individual response back - that's the whole point of “anonymous in aggregate”.

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